In the rapidly evolving Indian SUV market, the Mahindra Thar Roxx AX7 has carved a special place for itself, capturing the hearts of adventure enthusiasts and urban explorers alike. With its robust design and unstoppable capability, the Thar has long been India’s most-loved off-roader. And now, with the introduction of the five-door Mahindra Thar Roxx AX7, Mahindra has taken this legend to a whole new level.
This new variant isn’t just about stretching the wheelbase—it’s about combining rugged off-road DNA with modern comfort and premium features, offering Indian buyers a truly exceptional SUV.
Mahindra Thar Roxx AX7: From Workhorse to Premium Icon
The original Thar was known for its raw power and no-nonsense capability—perfect for those willing to compromise on comfort for the thrill of the wild. But the Mahindra Thar Roxx AX7, especially in its AX7L top-spec form, changes the game entirely. It beautifully blends the tough off-road spirit with luxury, ensuring you don’t have to choose between performance and comfort.
With prices starting at ₹19.49 lakh for the 2WD diesel manual and going up to ₹23.09 lakh for the 4WD diesel automatic (ex-showroom), the Mahindra Thar Roxx AX7 sits confidently in the premium SUV segment while staying true to its off-road heritage.
Rugged Sophistication: Mahindra Thar Roxx AX7 Exterior
The five-door layout of the Mahindra Thar Roxx AX7 instantly adds a layer of practicality, but Mahindra didn’t stop there. They refined every detail to give it a commanding presence. LED headlamps with DRLs, a bold grille, and stylish alloy wheels set the tone for a premium yet rugged look. Thoughtful chrome accents and premium badging elevate its appeal, ensuring it stands out wherever it goes.
The Thar Roxx AX7 is available in seven striking colours, from the vibrant Tango Red to the bold Battleship Grey, giving buyers the freedom to choose a shade that matches their personality.
Premium Comfort: Inside the Mahindra Thar Roxx AX7
Step inside the Mahindra Thar Roxx AX7, and you’re greeted by an interior that’s a world away from the original Thar’s utilitarian setup. The new Mocha Brown theme adds a refined, upmarket feel, while high-quality materials create an inviting atmosphere.
The driver’s seat now boasts six-way electrical adjustment for the perfect position, and the extended wheelbase translates to generous second-row space. The Thar Roxx AX7 has evolved from a weekend toy to a genuine family SUV, offering comfort without losing its adventurous soul.
Technology That Keeps You Connected
In the Mahindra Thar Roxx AX7, technology isn’t an afterthought—it’s at the core of the experience. The SUV features a cutting-edge touchscreen infotainment system with wireless Apple CarPlay and Android Auto, ensuring seamless connectivity on the go.
A premium Harman Kardon sound system delivers an immersive audio experience, while climate control keeps the cabin comfortable no matter the weather. And for those sunny day drives, the panoramic sunroof brings the outside world in, adding a touch of luxury to your adventures.
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Safety That Inspires Confidence
Safety is a top priority in the Mahindra Thar Roxx AX7. The SUV proudly boasts a 5-star Bharat NCAP safety rating, along with six airbags for comprehensive protection. Advanced driver assistance systems (ADAS) like lane keep assist, adaptive cruise control, and autonomous emergency braking put it ahead of the curve.
The 360-degree camera system and blind view monitor make tight city maneuvers effortless, while hill hold and descent control ensure you’re in complete command even on challenging trails.
Performance That Matches the Mahindra Thar Legacy
Under the hood, the Mahindra Thar Roxx AX7 doesn’t disappoint. It comes with a 2.2-litre mHawk diesel engine, offering 150bhp and 330Nm of torque in manual form and a punchy 172bhp and 370Nm in the automatic variant. These figures translate to effortless power on the highways and confidence-inspiring torque on the rough stuff.
A smooth six-speed manual and a refined automatic transmission ensure that you can choose your preferred driving experience. The 4WD system, combined with multiple drive modes, empowers the Thar Roxx AX7 to conquer the toughest terrain without breaking a sweat.
Everyday Practicality Meets Off-Road Adventure
What truly sets the Mahindra Thar Roxx AX7 apart is how seamlessly it blends practicality with adventure. The five-door configuration and extended wheelbase make it a genuine family SUV. With 447 litres of boot space, you can pack for family getaways without compromise.
Accessing the rear seats is now easier than ever, making it a great option for families with kids or frequent passengers. The Thar Roxx AX7 has reimagined what an off-roader can be—a versatile companion for daily drives and weekend escapes alike.
The Final Verdict on the Mahindra Thar Roxx AX7
The Mahindra Thar Roxx AX7, particularly in the top-spec AX7L variant, is a game-changer in the Indian SUV landscape. It combines the authentic off-road spirit of the Thar with the luxury and technology of a premium SUV. For those who want rugged capability without sacrificing modern amenities, it’s the perfect choice.
As one proud owner put it, “Why go for the Fortuner when you have the Thar Roxx? No second thoughts, just go for it!” While that might be a bit of an exaggeration, it certainly captures the excitement this SUV has generated.
Mahindra has done more than add doors and features to the Thar—they’ve redefined what an off-roader can be in India. The Mahindra Thar Roxx AX7 is proof that adventure and premium comfort can go hand in hand.
Frequently Asked Questions about the Mahindra Thar Roxx AX7
✅ What’s the price of the Mahindra Thar Roxx AX7?
The price ranges from ₹19.49 lakh for the 2WD diesel manual to ₹23.09 lakh for the 4WD diesel automatic (ex-showroom).
✅ What engines are available in the Thar Roxx AX7?
The SUV offers a 2.2-litre diesel engine with 150bhp (manual) or 172bhp (automatic), providing strong performance for all terrains.
✅ Is the Mahindra Thar Roxx AX7 a five-seater?
Yes, unlike the three-door Thar, the Thar Roxx AX7 seats five comfortably, making it a great choice for families.
✅ How much boot space does it offer?
The Thar Roxx AX7 has 447 litres of boot space, a big step up for practicality.
✅ What safety features does it have?
The Thar Roxx AX7 includes six airbags, electronic stability control, hill hold and descent control, 360-degree camera, and advanced ADAS features.
✅ What are the standout features in the AX7L variant?
Highlights include a Harman Kardon sound system, panoramic sunroof, 6-way adjustable driver’s seat, and premium interior design.
✅ How safe is it?
The Mahindra Thar Roxx AX7 proudly carries a 5-star Bharat NCAP safety rating.
✅ How does it compare to the regular Thar?
The Thar Roxx AX7 is more spacious, practical, and luxurious—without losing the go-anywhere spirit of the original Thar.
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